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Why Management Consulted is losing readers

Posted by Khaled Kteily on in Preparing Your Applications
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As a student, I was a big fan of Management Consulted. They had a ton of free articles, great advice, and products that were absolutely worth buying. Their list of 'featured posts' covered everything you needed to know, and with Kevin Gao's permission, I reprinted some of his articles on CV and CL writing for the 'Consulting Booklet'. In fact, his work is featured heavily in our 'Expert Blog Content' section. 

Over the past couple of months, I noticed a shift towards much more sensationalist titles ("discover a hidden resource to supercharge your way into the management consulting world"), in-your-face advertising of their bootcamps, and the publication of low-value, high-cost e-books such as 'The Networking Bible' ($95 for people's contacts? Really?).

Here's the thing, though: Kevin no longer runs the site. As of May of 2012, someone else is running the site. This explains the drop in the type of content that shows up on the site, and the comments that I've received from students about it. 

I still think the site is a great resource, and the content posted over the past few years is very valuable. Just take everything that's posted from now on with a grain of salt, and think twice before purchasing any of their new materials. In an upcoming post, I'll simply give you the e-mail format for all the major consulting firms. No need to pay me $95 for the privilege ;)


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Guest Aug 22, 2019